Chain Store Age recently reported that "65% of Americans surveyed said they were "extremely" or "very" concerned about other people obtaining and using credit- or debit-card information according to a the Unisys Security Index, a study that measures consumer perceptions of security."
If you happened to catch Jim Stickley's presentation at tekSESSIONS 2008 - you can probably see why our confidence is shaken. From email scams to fake networks at coffee shops and hotels, its a real issue. (To see more on Jim's security work visit www.tracesecurity.com/news/nbc-today-3-of-3.php)
David's Bridal shared some insights in the July issue of Chain Store Age on ways they are trying to boost consumer confidence on their e-commerce site such as working with VeriSign and McAfee Secure software. Going into the holiday season, what else are retailers doing to ensure a safe shopping experience for their customers?
