Submitted by CipherLab
CipherLab has introduced several new products for the retail marketplace. The CipherLab CP30 is a feature packed, Windows Mobile 6.5 enterprise mobile computer with a laser or 2D imager, signature capture touchscreen, 3.2 mp camera, a "smart shell" screen, and a GPS. And, the best news is that it is priced lower than any competitive product.
Also gathering market share is CipherLab's corded and cordless 2D imagers that offer reliability, ease of use, snappy scanning, and Driver's License parsing--all at very competitive pricing.
Finally, the CipherLab 1660 series of linear and 2D "Pocket Scanners" is being sold by the thousands and has been accepted as the "benchmark" "Pocket Scanner".
Although the US economic slump still threatens to impact retail sales growth in 2012, the retail industry is expected to grow at a rate faster than many other industries, according to the National Retail Federation (NRF). And, if the activity at this year’s annual NRF Convention & Expo is any indication of that growth, the outlook for 2012 is definitely encouraging. Clearly, New York City’s Javits Center was teeming with retailers who were seeking new technology solutions and mobile was definitely leading the way.
From our perspective, mobile has progressed to the point where retailers are determined to bring the same enticing “Apple” experience into their stores with the lure of mobile technology. Whether it’s a line-busting mobile POS solution or retail clienteling apps on tablets, many of our customers are fairly certain which mobile technology they want to deploy; It’s figuring out the crucial “next steps,” like integration, security, and choosing an MDM platform, that many continue to find challenging.